UWI Guild Elections 2012 and Social Media

I think that this year more than ever will we see social media used in the UWI St. Augustine Guild of Students election.  This presents a great opportunity for students to receive what the candidates have to say directly from the source.  My concerns come as to how students take advantage of this opportunity.  No longer should popularity be the basis of voting.  We have an opportunity to question and challenge what is said by the candidates.  The candidates also have the opportunity to defend themselves and prove to us why they should be managing our $4million Guild of Students.  


We need to also not just assume the worst in candidates but challenge them to defend their points.  While some may just be in it for the perks, some may actually want to make a difference.  This is where we get the opportunity to voice all that we have been voicing about an ineffective guild.  This is where we get to take them on publicly, one on one.  Let them use social media!  But also, let students act up and question.  Students are being given power by the marketing tools implemented this elections.


Good luck to all the candidates but more so to the student population!  Change can only be brought about by doing things differently.  Social media will hopefully be a spectacular tool in shaping the outcome of this elections!